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Lead management

Know which enquiries are worth calling back first

Every chat, WhatsApp message and form on your site becomes a lead record. Dunefox reads the conversation, scores how ready that person is to buy from 0 to 100, and puts the hot ones at the top of your list. This is lead management software and an AI CRM in one, not a spreadsheet with extra steps.

Dunefox leads pipeline showing AI intent scores and channel breakdown
Why lead scoring software exists

Most businesses do not have a lead shortage. They have a lead sorting problem, and a generic CRM for small business built around email forms rarely fixes it.

  • Everything sits in one undifferentiated pile

    A person ready to buy today and someone browsing out of curiosity look identical in a spreadsheet. AI lead scoring separates them so your first call of the morning is the one most likely to close.

  • Details get retyped, or lost entirely

    Name, budget, what they asked for, when to follow up. Copying that by hand between apps is where leads quietly disappear. Lead capture happens automatically from the conversation instead.

  • Follow ups depend on somebody remembering

    The enquiry that needed a nudge on Thursday gets one the following week, if at all. Automated lead follow up and a pipeline with owners and stages means nothing sits untouched without somebody seeing it.

Who this is actually built for

Lead scoring only earns its keep once enquiries outpace what one person can triage by feel.

Sales teams drowning in enquiries

More leads than hours to call them all back, and no reliable way to tell which ten deserve the first hour of the day.

Founders qualifying leads themselves

Every WhatsApp message and website enquiry currently lands with you, and half of them are not ready to buy yet. Scoring does the first pass so you don't have to.

Marketing teams proving ROI on campaigns

You can already report on clicks and opens. What is harder to show is which leads actually turned into pipeline, intent scoring closes that gap.

Backed byNVIDIA Inception Program memberGoogle Cloud partner
Winner of Coventry University's Dragon's Den, £5,000 prizeGDPR ready, and your conversations stay yours
Getting started

From first message to scored lead

Step 1

Capture from every channel

Web chat, WhatsApp, Instagram, Messenger, Telegram and your site forms all create lead records automatically, with the source channel, timestamp and full thread attached.

Dunefox shared inbox with a WhatsApp conversation open and assigned to an agent
Step 2

The AI scores it as it happens

Every conversation gets an intent score from 0 to 100 based on what was actually said, not a form field somebody guessed at. No manual tagging required.

Step 3

Hot leads get routed automatically

High-intent conversations are flagged and can be assigned to the right rep the moment the score crosses your threshold, so a serious enquiry never sits in a shared queue overnight.

What you get

Lead management software that fills itself in

The lead record is built while the conversation is happening, so there is nothing to enter afterwards.

Automatic capture from every channel

Web chat, WhatsApp, Instagram, Messenger, Telegram and your site forms all create lead records with the details pulled straight out of the conversation.

Intent scoring from 0 to 100

Every lead is scored by how ready they actually are to buy, based on the conversation itself, so your team calls the right person first.

A pipeline built for a conversation-first business

Move a lead through stages, assign an owner, add notes. Built around WhatsApp and chat as the starting point, not a form nobody fills in properly.

Nothing goes cold silently

Leads sitting untouched past a set time get flagged, so a hot enquiry never quietly ages out of anyone's attention.

Lead nurturing without a separate tool

Segment leads by score, source or stage and follow up with a targeted WhatsApp message, no separate marketing automation software required.

A CRM that fits a small team, not a 12-step enterprise workflow

No lengthy field configuration before your first lead comes in. It works from the first conversation, and scales fields and rules as you actually need them.

See it in action

What one scored lead actually looks like

Not a name and a phone number, a full record with the score, the priority, and what it is worth already attached.

  1. 1

    An intent score your team can act on

    Every lead carries a 0 to 100 score straight from the conversation, so a rep can tell a cold enquiry from a serious one before they even open the thread.

  2. 2

    Status, priority and deal value in one place

    Move a lead through its status, flag it high priority or needing escalation, and log what the deal is actually worth, all on the same record.

  3. 3

    Tags that build a pattern over time

    Tag a lead enterprise, warm-lead, or pricing question as the conversation reveals it, so filtering the pipeline later is a click, not a memory exercise.

Dunefox lead detail panel showing intent score, priority, deal value and tags

0 to 100

intent score on every lead

5

channels feeding one pipeline

24/7

capture, including out of hours

50+

languages scored automatically

Where teams put this to work

Lead management looks different depending on what you sell. These pages show the same product set up for a specific kind of business.

FAQ

Frequently asked questions about Dunefox

Still have a question?

Contact us. We will be happy to help you.

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Dunefox captures leads from every connected channel, including WhatsApp, website chat, Instagram Direct, Facebook Messenger, and Telegram, the moment a conversation shows buying intent. No manual data entry is required. Each lead record is created automatically with the customer's channel, contact details, first message, and timestamp. All leads from all channels appear in one unified lead inbox.

Stop guessing which lead to call first

Start the 14 day free trial. No card, and your first conversation gets scored today.

14 days free. All Fox Pro features. No card required.