Can welcome messages be sent automatically on WhatsApp?

Yes — a welcome message is one of the easiest automations to set up, since it can trigger the moment a new contact messages your number for the first time or completes a signup/purchase. With Dunefox, this can be paired with an AI chatbot that continues the conversation naturally rather than ending at a static greeting.

How is a welcome message different from an introduction message?

A welcome message is sent by a business to a new customer, subscriber, or member — it's about onboarding them. An introduction message is typically the first message in a one-to-one conversation, where either party introduces themselves to the other. The tone and purpose overlap but the direction and context differ.

Onboarding

Welcome Messages for New Customers: 8 WhatsApp Templates

A welcome message is the first real impression a new customer gets of how your business communicates. A warm, clear welcome sets expectations, reduces early confusion, and starts the relationship on the right note — while a missed or delayed welcome can make a new customer feel like an afterthought.

The templates below cover new customers, subscribers, app users, and community members, each with a light next-step so the welcome does more than just say hello.

8 Ready-to-Send Templates

Welcome to a new customer

Hi [Customer Name] 👋

Welcome to [Business Name]! We're so glad to have you with us.

If you have any questions about your order or our products, just reply here — we're happy to help.

Welcome to a new subscriber

Hi [Name],

Thanks for subscribing to [Business Name]! You'll now get updates on [what they'll receive — offers, tips, new arrivals].

Want to tell us a bit about your preferences so we can send you the most relevant updates?

Welcome to a new app or platform user

Hi [Name], welcome to [App/Platform Name]! 🎉

Here's how to get started:
1️⃣ [First step]
2️⃣ [Second step]
3️⃣ [Third step]

Need help along the way? Just message us here anytime.

Welcome to a loyalty or membership program

Hi [Customer Name],

Welcome to [Program Name]! As a member, you now get [key benefits — points, early access, discounts].

Your first reward: [Detail, if applicable]. Thanks for joining us!

Welcome to a WhatsApp community or group

Hi [Name], welcome to the [Community/Group Name]! 👋

This is where we share [what the group is for — updates, tips, support]. Feel free to introduce yourself, and don't hesitate to ask questions.

Welcome back (win-back message)

Hi [Customer Name],

It's been a while — welcome back to [Business Name]! A lot has changed since your last visit, including [new feature/offer].

As a welcome back, here's [Offer/Discount]: [Details]

Welcome after signup, with next steps

Hi [Name],

Thanks for signing up with [Business Name]! To get the most out of your account, here's what we recommend next:

✅ [Next step 1]
✅ [Next step 2]

Questions? We're just a message away.

Welcome message for a new B2B client

Dear [Client Name],

Welcome to [Business Name]! We're excited to start working with [Company Name].

[Your Name] will be your main point of contact going forward. We'll be in touch shortly with [next step — onboarding call, document request, etc.].

Tips for using these templates

Send the welcome message immediately after signup or first purchase — a delayed welcome loses most of its impact.
Include one clear next step (how to use a feature, what to expect next) rather than just a greeting — it turns a nice gesture into a useful one.
For loyalty programs and communities, briefly explain the "what's in it for me" so new members understand the value right away.
Automate the welcome message as the first step in your WhatsApp Business API flow so no new contact is ever missed.

Send this to everyone at once

Turn this into an automated broadcast

Copy-pasting one message at a time doesn't scale. Dunefox sends approved WhatsApp templates to your entire opted-in list, personalized per recipient, with delivery and reply tracking.

See WhatsApp automation About the API

Related templates

Thank You Messages

Introduction Messages

FAQ

Frequently Asked Questions

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A genuine welcome, the business name, and one clear next step — how to get support, what to expect next, or how to make the most of what they just signed up for. Keep it warm and brief; a welcome message is not the place for a long pitch.